Fujifilm recently hosted an event at Hubble Studio in Los Angeles to celebrate the launch of the highly anticipated FUJIFILM X-H1 camera and MKX lenses. The event, titled ‘A Night in LA,’ attracted consumers, media partners, FUJIFILM Premier Dealers, and industry pros to the entertainment capital of the world for an exclusive look at Fujifilm’s latest X Series camera and accompanying lenses.
The event featured unique experiential spaces and artistic installations, as well as a private screening theater and product displays. Guests were able to enjoy three immersive spaces that provided novel photo and video opportunities to test the new camera’s capabilities. These rooms, named ‘Neon Jungle,’ ‘Dynamic Textures’ and ‘Dramatic Portraiture,’ allowed guests to experience the incredible dynamic range, sharp image quality, and super-fast autofocus of the new FUJIFILM X-H1 – and walk away with great content.
Film screenings and a print gallery also gave participants the opportunity to see how other creatives had used the new features of the X-H1. This vibrant, creative environment gave attendees the chance to see for themselves how the newly announced products are broadening the capabilities of the X Series for both photographers and videographers.
Learn more about the FUJIFILM X-H1 and MKX lenses in the Gear Chooser section.